Do you know your EDP from your EDT? If not, we have provided some simple facts about fragrances that we hope you will find useful.

For Women

Parfum is the strongest concentration and provides exceptionally long lasting fragrance from very little liquid. Parfum is the most expensive variant of the fragrance range

Eau de Parfum (EDP) is the next strongest and will give a more enduring scent at a price below Parfum

Eau de Toilette (EDT) is the most popular and affordable concentration containing a higher percentage of water and fewer essential oils. Nearly always presented in a spray

Eau de Cologne is weaker than EDT with a lower concentration of essential oils

Eau Fraiche has a very low fragrance content and is sometimes called Perfumed Mist.

For Men

EDT Spray is generally the strongest concentration available and can be used on the body and on clothing but should not be used as an aftershave as it may cause irritation

Aftershave is weaker than EDT so that it can be used on the face

Aftershave Balm is a perfumed lotion or cream of similar concentration

Did You Know?

Kept well away from heat and light, an unopened fragrance will be good for at least 4 years

Identical fragrances will not only smell differently but also last longer when applied to some people than others. The balance and chemical make up of your skin is why this is the case

Avoid storing fragrances in bathrooms as the fluctuating temperatures and humidity will degrade the scent rapidly

Exposure to the air should be kept to a minimum, as once opened, the ingredients will deteriorate - this applies to dab on fragrances more than sprays

People who are sensitive to fragrances should apply the liquid to clothes as opposed to directly on the skin.

We hope you have found this guide useful but should you have any further questions please contact us.